Which of the following channels of distribution will be used by a company that wants to have control over its price?

By: |Published on: Apr 27|Categories: Marketing WAEC| 0 comments

A. Manufacturer – Consumer
B. Manufacturer – Agent – Consumer
C. Manufacturer – Wholesaler – Retailer Consumer
D. Manufacturer -Agent- Retailer- Consumer

Correct Answer:

Option A = Manufacturer – Consumer

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