The stage in the consumer buying decision process where the consumer assesses different products on the basis of what he has learnt is?

By: |Published on: Apr 28|Categories: Marketing WAEC| 0 comments

A. Alternative evaluation stage.
B. Alternative search stage.
C. Need recognition stage.
D. Purchase decision stage.

Correct Answer:

Option C – Need recognition stage.

Users Also Read These:

SEE ALSO  One way to express marketing concept is?

Copyright warnings! Do not copy.