A. target return pricing
B. bid pricing
C. variable pricing
D. product line pricing
Correct Answer:
Option D – product line pricing
Explanation
product line pricing, is a marketing process wherein products or services within a specific group are set at different price points.
Wherever quality is a variable, product line pricing can be effective. Clothing is a great example: an outlet is likely to have product lines based on the material and tailoring quality of different items of clothing.
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