A. place mix
B. promotion mix
C. price mix
D. product mix
Correct Answer:
Option D – product mix
Explanation
Product mix, also known as product assortment, refers to the total number of product lines a company offers to its customers.
A. place mix
B. promotion mix
C. price mix
D. product mix
Correct Answer:
Option D – product mix
Explanation
Product mix, also known as product assortment, refers to the total number of product lines a company offers to its customers.
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