i. Situation analysis
ii. Market share
iii. Marketing objective
iv. Marketing strategy
v. Action programme
A. i, ii, iii, iv only
B. i, ii, iii, v, only
C. i, ii, iv, v, only
D. i, iii, iv, v, only
Correct Answer:
Option B – i, ii, iii, v, only
i. Situation analysis
ii. Market share
iii. Marketing objective
iv. Marketing strategy
v. Action programme
A. i, ii, iii, iv only
B. i, ii, iii, v, only
C. i, ii, iv, v, only
D. i, iii, iv, v, only
Correct Answer:
Option B – i, ii, iii, v, only
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