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The Effective And Efficient Delivery Of The Desired Satisfaction By A Firm Is Said To Be The Practice Of? - Erudites Academy

A. Product concept
B. Marketing concept
C. Distribution concept
D. Price concept

Correct Answer:

Option B – Marketing concept

Explanation

The marketing concept is the belief that companies must assess the needs of their consumers first and foremost. Based on those needs, companies can make decisions in order to satisfy their consumers’ needs, better than their competition.

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