The best pricing strategy for a company that produces warm clothing is?

A. target return pricing
B. bid pricing
C. variable pricing
D. product line pricing

Correct Answer:

Option D – product line pricing

Explanation

product line pricing, is a marketing process wherein products or services within a specific group are set at different price points.

Wherever quality is a variable, product line pricing can be effective. Clothing is a great example: an outlet is likely to have product lines based on the material and tailoring quality of different items of clothing.