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SUBJECT: COMMERCE        

CLASS: SS1

WEEKS 1 & 2

TOPIC: HOME TRADE

CONTENT:

  • Large scale retailer e.g., super market, mail order.
  • Modern trend in retailing (brand, self-service) etc.

What is home trade? Home trade is the act of buying and selling of goods and services.

SUB-TOPIC 1: LARGE SCALE RETAILING:

SUPER MARKET: This is a large retailing business unit selling mainly food and household items with self service facilities. A supermarket may occupy a large surface area of about 200 meters. The large area enables the customers to move freely in order to make selection of goods needed.

 CHARACTERISTICS OF A SUPERMARKET

  1. They specialize mainly in household goods and food items.
  2. It deals in a variety of goods
  3. Operation of self-service system: Customers can move round about the shop to select what they want to purchase without any assistance
  4. Goods are displayed with price tags: all the items on displayed are pre- packed and have price tags affixed on them. There is no opportunity for bargaining.
  5. Located around residential areas: goods are well displayed on shelves or counters to attract the attention of customers.
  6. Bulky purchase: this is the act of buying goods in large quantities and sell them to customers at a lower price
  7. Provision of basket and trolleys: This is provided in order to make shopping convenient for customers

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