Which of the following factors is not considered while locating a market outlet?
A. Availability of facilities B. Economic trends C. Capital availability D. Sources of supply Correct Answer: Option B – Economic trends
Branding in marketing means?
A. Packing a product for sale B. Giving unique name to a product C. Using another company’s name D. Classifying products into groups Correct Answer: Option B – Giving unique name to a product
An arrangement whereby a company’s name and trademark are used by a foreign company is?
A. Licensing B. Franchising C. Joint venture D. Strategic alliance Correct Answer: Option A – Licensing
The platform where buyers and sellers are brought together to assist in the transfer of goods and services is?
A. Transportation B. Advertising C. Distribution D. Market Correct Answer: Option C – Distribution
The application of marketing activities beyond a country’s national boundaries is?
A. Domestic marketing B. Wholesale marketing C. Retail marketing D. International marketing Correct Answer: Option D – International marketingProducts
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