A. Increase a company’s number of customers
B. Reduces a company area of patronage
C. Increases a company’s operating costs
D. Decreases a company’s operating costs
Correct Answer:
Option C – Increases a company’s operating costs
Explanation
Personal selling is also known as face-to-face selling in which one person who is the salesman tries to convince the customer in buying a product. The major disadvantage is increase in the company’s operating cost
the cost of operating personal selling is high
