Categories: Marketing WAEC

Which of the following is not a factor that determines the price of a product?
Which of the following is not a factor that determines the price of a product?Which of the following is not a factor that determines the price of a product?

A. Quality of the product
B. Customers ability to pay
C. Competition from suppliers
D. Price of similar products

Correct Answer:

Option B – Customers ability to pay

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