A skill a sales personnel should possess to enable him handle aggressive customer in a market outlet is
A. calculative skill B. managerial skill C. bargaining skill D. technical skill Correct Answer: Option B – managerial skill
A factor to be considered in extending credit facilities to a customer is the
A. nature of products to be sold B. cost of producing the product C. individual’s total purchases in a given period D. number of channel member involved in the distribution Correct Answer: Option A – nature of products to be...
One of the uses of e-marketing platform is to?
A. deliver goods ordered B. provide after sales service C. provide packaging for products D. promote goods and services Correct Answer: Option D – promote goods and services
One of the benefits of e-marketing is that it?
A. distributes company’s goods B. enhances product quality C. broadens a company’s customer base D. prevents pilferage of company’s goods Correct Answer: Option C – broadens a company’s customer base
A form of engaging in international marketing that involves the pooling of resources between local and foreign firms is
A. joint venture B. direct investment C. franchising D. licensing Correct Answer: Option A – joint ventureProducts
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