Marketing differs from selling in that; the latter only creates?

A. possession utility
B. marginal utility
C. form utility
D. place utility

Correct Answer:

Option A – possession utility

Explanation

Selling is an action which converts the product into cash, (possession of the product) but marketing is the process of meeting and satisfying the customer needs. Marketing consists of all those activities that are associated with product planning, pricing, promoting and distributing the product or service