A. Never adopters
B. Late adopters
C. Early adopters
D. Innovators

Correct Answer:

Option C – Early adopters

Explanation

Early adopters are less quick to accepting innovations which might be largely due to some of the aforementioned factors. If percentage of these set is as low as 10% then such innovation has not been uniformly accepted maybe due to hitch during demonstration or the idea is too complex to understand

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